Crossplatform has been delighted to announce a partnership this week with leading interactive display company, EyeClick®
EyeClick’s stunning collection of digital out of home informational systems include EyeTouchTM, window displays that allow customers to explore a store’s products both in and out-of-hours, to EyeStepTM, floor displays that provide entertainment and information to visitors and EyeBoardTM, interactive table displays that convey information within a retail, exhibition or business setting. The products, which are targeted at entertainment venues, exhibitions, retail and a variety of out-of-home locations, are equipped with MotionAware technology that reacts to human movement. By interacting with the projected images, people activate animations, trigger sounds, play games and interact with content applications in an interesting and enjoyable way. Clients are provided with an exciting way to convey information to their customers, and in addition receive detailed reporting on areas of effectiveness within the displays.
The partnership has arisen through the appointment of both companies as Ogilvy Digital Lab partners. Both companies are proud to play a role as ambassadors for Ogilvy, giving Ogilvy clients a window into the latest technologies available to leading marketers.
Between Crossplatform and EyeClick, there are opportunities to deliver some truly extraordinary interactive, augmented reality displays at various locations both in and out of home. We’ll keep you posted.
